Social Media in American Business

It seems that as of lately social media is taking a larger role in American businesses. Everyone is online and this strategy of finding out what a businesses reputation online is, can prove beneficial. They are using twitter, facebook, and their own website or other websites to check their products. Determining what other people are thinking about your products or what you are producing depending what your business is can help you turn your company into something better. You could create a product that everyone wants just like apple did with the iPod. They turned the iPod into one of the greatest devices a person can own. Then they looked at the customer feed back and found the small things that need to be fixed. When they came out with the second-generation iPod, they made the changes that everyone complained about and now everyone has an iPod. I feel that if your company wants to be successful that this new technology of social media can really help get the company off of its feet. You can access everyone in about an hour by just placing an ad on facebook or MySpace. And it’s not like a billboard or a commercial where they may or may not see it. If you’re on facebook your interacting with a sight and with that interaction you are noticing that there are ads. These ads catch your attention and promote the company better than billboards ever will. And with everyone having the ability to skip commercials with DVR’s and Tivo, it just doesn’t seem like commercials are worth having. If you can sell advertisements to these social media outlets then you might have a bigger advantage over the other companies in your field. All im trying to say is that you adapt or die. This new technology can either help you or destroy you, and its ridiculous to think that this can’t help a company especially if your in PR or products that deal with high competition.

Murdoch Response

To certain points I agree with Rupert Murdoch’s statement in this opinion peace. But I do feel that technology is killing the print side of the newspapers. But the entire aspect of this digital medium can be a positive thing for these companies. The real question should be how much does it take to print all those papers? Why print them? When you have online free digital paper to publish to. If they start to minimize their paper sales and start pushing their digital sales then they will tap into the entire younger crowd. It makes perfect sense to tap into the mobile phones market if you’re a newspaper, it seems that media is turning that way. You bend with the technology is the basic rule, you adapt or you die. I’ll say it over and over again because it’s so true. If every company has the chance to go online and have a web presence and your company doesn’t, then your company will do poorly. Cell phones have boomed in the last few years and will continue to grow. But technology aside, newspapers need to bring the excitement back to the newspaper. They are focusing on being the best writers in the area when deep down we as the reader don’t care about the awards, we care about news that will catch our eyes. We want news that we can compare our lives to, something that shows us “wow that’s my community” or “this affects my life.” If newspapers can grab us show us that they care about us as a community then it may get a bigger base. They don’t seem to understand that these new generations of adults are always on the go. We don’t have time to stop and we need news yesterday not tomorrow. So by taking technology and taking the stories that are interesting to us, they will be able to grab that second-generation of newspaper consumers. And as for the government regulating once again, I can’t really say anything about. Would multi-ownership help the newspapers? Yeah it would bring more money to the papers. But to say that’s the solution would be reckless. These comments just seem like a temporary solution, sort of like the fossil fuel discussion. I guess the newspaper just became a forgotten resource and they are focusing on being about themselves just as Murdoch said. They care too much about what they want out of the paper instead of what we want. Taking this in a new direction for the people and the communities they live in might turn these papers around.

Podcast Ft. Steve Marcum & Jonathan Zimmerman

Its funny to see how perspectives have changed and how two people can look at life from two different points in their lives. This podcast shows how a graduate who has been in the field looks at the job market compared to an undergraduate. As we float through this life and find our ways people will change we see how everyone fights to survive. And even though the job market has decreased from what it once was in this field there are still opportunities to flourish and make a profit.
Podcast 1.0

Nanook Midget Video

This Video is Not ment to offend anyone. Its an old joke from a comedian and I believe its from Rodney Dangerfield. The lesson of this joke and life in general is to just laugh.
~Nanook Video~
And don't take yourself so seriously. It seems that everyone in America has a problem with someone else because of misunderstandings. If everyone took a step back and looked at themselves and just laughed, this world would be so much better and full of less hate. So i guess im asking you to just go out and laugh. Have a good time and just take life in, its a drink that goes down easy everytime.